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kerrl.

Industries

Rooms we know cold.

We’re category-specialists by design. Pattern-matching across dozens of engagements in the same few rooms beats a generalist every time.

Industry · 01

Restaurants & Hospitality

Hungry feeds fill empty rooms.

Restaurants live and die on short-form video. We build the content engine — dish reels, behind-the-line moments, staff personality, neighbourhood love — and run the community so regulars feel seen and first-timers get pulled in. Our longest-running partnership is a restaurant, so we know this room cold.

  • Daily-life content that looks like the restaurant actually feels
  • Recurring short-form formats — not one-off posts
  • Reviews, DMs, and reservations answered on-brand, on-time
  • Seasonal menu launches and event content, start to finish

Industry · 02

Real Estate

Agent brands compound.

In real estate, the agent is the brand. We help agents and brokerages build authority content — neighbourhood guides, listing films, buyer/seller education, personality — so the feed does prospecting even when you’re off the phone. Compliance-aware, platform-native, and tied to pipeline.

  • Listing content that moves properties and builds the agent’s brand
  • Neighbourhood authority series that outlast any single listing
  • Personal-brand positioning without the cringe
  • DM and comment workflows that turn attention into appointments

Industry · 03

Local Services

Trust is the only unlock.

Contractors, studios, salons, clinics — local service businesses win on trust and proximity. We build content that shows the work (before/afters, process, team, results) and local SEO-aware posting that earns Google and social visibility in the same move.

  • Before/after storytelling that earns trust at first scroll
  • Process and behind-the-scenes content that humanizes the team
  • Reviews-as-content pipelines
  • Local-search-aware captioning and tagging

Industry · 04

Healthcare

Clear. Compliant. Human.

Healthcare content has to clear a higher bar — regulatory, ethical, and human. We build practice-level content strategies that explain, educate, and earn appointments without crossing compliance lines. Clinics, dentists, specialists, wellness brands.

  • Plain-language education content patients actually watch
  • Practitioner personality without over-claiming
  • Compliance-aware review and testimonial workflows
  • Appointment-driving DMs and comment responses

Your room

Don’t see your category?

We take on select outside-category engagements each year. If the fit is right, we’ll say so.